We are faced with restricted budgets, doing more with less, cut backs and a dim look for the future. Ahhh but this too shall pass. We all know that, but what do we do in the meantime to stay afloat, keep our clients and employee’s happy and encouraged?
Drawing on 25 years of experience working in corporate America and 17 years helping the country’s most notable corporations and organizations, Yvonne Conte has the answer. Conte says if you follow her six steps to a successful corporate culture, you are sure to improve the atmosphere and the bottom line. Conte’s goal is to create an environment where people look forward to coming to work. When you enjoy what you are doing, you will do it better. Happiness is where creativity is born and thrives.
1. Be realistic about where you are now: Take a good look at how things are now. How do people within your industry feel about the work they do? Do they enjoy their clients, have fun with their co-workers? Do they feel appreciated, neglected, overworked, necessary? Take a good look from every perspective and decide what’s working and what areas need attention.
2. Turn the grunts into attainable goals: Once you acknowledge every area that needs attention, you are ready to move on to solving problems, planning and implementing change.
3. Share the pain: Nothing breeds fear, gossip and panic more then the unknown. Be upfront and honest with employees. Let them know the results of your investigation and be part of creating the solutions. Let everyone in your organization contribute with open communication and debate and watch the energy and enthusiasm soar.
4. The customer is always right: If you want to retain clients or add to your client base, don’t forget to ask your clients what they are thinking as well. What do they love about you and what area’s would they like to see improve?
5. Create an atmosphere of trust: In this time of corporate unethical practices, theft and greed, it is imperative to practice truthfulness and accountability in your workplace. The only way to be trusted is to be trustworthy. Integrate these practices into the corporate culture, reward honesty and trust and it will grow.
6. Create an atmosphere of fun: Say yes to laughter and silliness in the workplace and you will not only survive in difficult times you’ll flourish. A successful corporate culture is one with happy, energized and satisfied employee’s. This type of workplace atmosphere results in employee retention and growth and over the top profitability.
Conte says, we should make the atmosphere where we work a top priority in order to help our organizations grow, instead of fold, in these challenging times. The results of improving the climate within the office, by strengthening trust with honesty, creating a respect for one another, and creating relationships, will show up in increased profitability and a stronger presence in the marketplace.

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